How will the media industry make money in the age of digitisation?
Your opinion is important to us!

The Frankfurt Book Fair is the largest meeting place for the international publishing and media world. It is also an ideal place to measure the current mood of the industry. Last year's survey revealed that media professionals believe electronic products will generate more turnover mid-term than traditional print products.

This year, we would like to know what industry experts think will be the main sources of revenue in the field of electronic products - and how they can best be exploited. The results of the survey will be published in the October issue of the Frankfurt Book Fair newsletter as well as in the trade magazine "Publishers Weekly".

Please take the time to answer the following questions. It should not require more than five minutes of your time.

How do you perceive digitisation and the associated changes in the media industry?

 Mostly as an opportunity
 Mostly as a crisis for the industry